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Start Right Guide - 10 Handy Tips

4. 10 HANDY TIPS

THE ULTIMATE CHECKLIST

Thanks for reading our guide. Before you go, here’s a handy summary of ten things to remember when starting and running your home business:

1
KNOW YOUR LIMITS
“BE HONEST WITH YOURSELF”

Be honest with yourself about what you’re good at, and what you may need help on. If there’s something you’re not comfortable with, consider a freelancer or contractor who may be able to support you.

Startup Cashflow
2
MANAGE COSTS
“KEEP A REGULAR EYE ON YOUR BALANCE SHEET”

The success of your business at all stages will depend on whether you can keep on top of cashflow. Make sure that you are recording all income and outgoings, and also that you keep a regular eye on your balance sheet, the best chance of anticipating problems before they happen.

3
THINK LATERALLY
“YOU MIGHT BE SURPRISED AT WHO CAN HELP YOU AND HOW”

Who do you know, even indirectly, who might be a customer, an advocate or a contractor for your business? Relatives, friends of friends, you might be surprised at who can help you and how. Make sure you maximise the full potential of your network.

4
GO SOCIAL
“RESEARCH AND WORK OUT WHERE YOUR AUDIENCE SPENDS ITS TIME”

Social media is a great, low-cost way of getting your name out there. And it’s easy to get the hang of. Do your research and work out where your audience spends its time and which platform will be of the greatest benefit.

Business Network
5
GET OUT THERE
“NETWORK!

Wherever you are, there will be local business groups and networking events, often for free. The more people you can meet and tell about your business, the more new opportunities will emerge.

6
LOOK FOR HELP
“MORE SERVICES THAN EVER NOW”

There are more services than ever now available to help people running businesses from home. Check out online networks like Enterprise Nation, Smarta and organisations such as the Federation of Small Businesses.

7
BE PERSISTENT
“DON’T GIVE UP!

Starting and building a business is a tough but rewarding path. It will often be difficult and demanding. But every successful business has a story of how it once struggled and made it through. Don’t give up!

Business edge
8
BE DIFFERENT
“WHAT WILL SET YOU APART FROM THE REST?”

Whatever your business may be, it’s going to be a crowded market. Put yourself in the customer’s shoes and think what can you offer them that others don’t. What one thing will set you apart from the rest?

9
PLAN RUTHLESSLY
“MAKE SURE YOU AREN’T LETTING IMPORTANT JOBS BE FORGOTTEN”

Running a business on your own, or with a small staff, means you have to cover a lot of bases, often at the same time. Plan your time carefully and make sure you aren’t letting important jobs like cashflow be forgotten in the rush for sales.

10
BE DISCIPLINED
“GET AWAY FROM THE BUSINESS WHEN YOU NEED TO”

When you’re running a business from your kitchen or bedroom, it’s all too tempting to let the business take over your home life. Define and keep to clear boundaries to ensure that you can get away from the business when you need to.

JASON'S STORY
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